SAP: Digital transformation will strongly contribute to the growth of the ICT market in the Sultanate of Oman



Pioneers Investors – The global technology giant, “SAP”, said that the digital transformation stipulated in Oman’s Vision 2040 would contribute strongly to the growth of the information and communication technology market in the Sultanate to 2.2 billion riyals ($ 5.6 billion) by 2024. The company added in a working paper Entitled “An In-Depth Reading of SAP in Oman’s 2040 Vision,” the country’s digital transformation contributes to advancing new levels of citizen engagement.

The size of the information and communications technology market in the Sultanate of Oman is expected to nearly double to 2.2 billion riyals ($5.6 billion) by 2024 thanks to digital transformation at the national level, after it reached 1.2 billion riyals ($ 3.2 billion) in 2019, according to a report It was recently released by market research firm GlobalData.

The working paper presented by SAP highlights opportunities for digital transformation across five areas in the Sultanate: a creative human society, an economy with a competitive structure, a sustainable environment, a responsible state, and vibrant, smart and sustainable cities.

On this occasion, Waheed Al Humaid, CEO of SAP in Oman, said that Omani government bodies can achieve the goals of Oman Vision 2040 by “digitally transforming into smart organizations that can integrate internal processes and put the citizen’s experience at the center of their focus,” and added: “Citizen engagement platforms can contribute to raising levels of happiness and trust, reducing costs, reducing security risks, and accelerating the deployment of digital services ready for the future.”

Technologies based on real-time data analysis of education and healthcare institutions can help increase work efficiency, design student learning curricula, and tailor patient treatment pathways to personal needs, in support of creative individuals in society. The integrated recruitment platform can also match nationals with job advertisements that suit them, develop talent, support entrepreneurs and SMEs, enhance tourism experiences, and improve compliance with value-added tax, to enhance the competitiveness of the economy.

With regard to enhancing environmental sustainability, the Sultanate will be able to attract more tourists, and will be able to secure higher flexibility in supply chains and food security, as well as preserving its rich cultural heritage. Digital government is central to responsible state agencies that have an open data strategy, government resource planning and shared services to enable instant decision-making, as well as citizen-centric services that are vital to smart cities.

OQ transforms energy operations and employee experiences

OQ is witnessing remarkable success in its long-term growth plan, in line with the goals of economic growth and job creation in Oman 2040 vision. The company offers a wide range of products, services and comprehensive solutions in all sectors of the oil industry, from exploration and extraction operations to Refining and distribution operations.

The digital transformation that OQ brings to its operations around the world, within the framework of a roadmap based on “One Enterprise Resource Planning”, is one of the main pillars of the company’s growth plan. The company is currently working on SAP Enterprise Resource Planning for enterprise resource planning, SAP SuccessFactors for employee experience management, and SAP Cloud for Customer and Commerce Cloud solutions for both customers and e-commerce.

Ghaleb Al Maamari, General Manager of Digital and Informational Solutions at OQ, said that the rising global demand for energy calls for the company’s need to have a comprehensive view of its operations and the experiences of its employees. He pointed out that digital transformation with SAP has enabled us to gain the ability to instantly see what is needed to grow markets in all sectors of the oil industry, raise talent, and drive innovation.

Al Maamari added, “OQ’s change management strategy and SAP’s extensive expertise ensure that our goals are quickly reached and value is extracted according to our digital roadmap.”

Digital procurement drives innovation in the public and private sectors

New ways of selecting, purchasing and paying for goods and services can raise government services to a higher level. The public and private sectors in the Sultanate of Oman are now poised to benefit from the world’s largest newly launched business network; SAP Business Network, which will bring together Ariba Network, SAP Logistics Business Network for business logistics, and SAP Asset Intelligence Network for asset information.

The government can enhance supply decisions through insights into spending analysis, improve costs and compliance, and strengthen the financial supply chain by turning payments into strategic assets.

Empowering the Omani workforce in the future

60% of SAP Oman employees are Omani nationals, in line with the Omanisation goals. The Young Professionals Program of the SAP Institute for Training and Development provided training for 125 recent university graduates to become SAP certified assistant consultants, contributing to the empowerment of the Omani workforce of the future.

The SAP Dual Study Program integrates technology into the curricula of the Modern College of Business and Science and the German University of Technology. The SAP Sales Academy helps graduates of Omani universities gain practical skills and knowledge in digital business solutions.